TADAM webinar series in Spring 2025

Thursday 26th – 15.00 PM CET

Disinformation and AI: Towards Media Edukathon

How is AI linked to online disinformation? What are its implications for journalism and media and information literacy (MIL) curricula?
Join us for an engaging webinar filled with hands-on activities and expert insights!

Program:

Opening Remarks: Sirkku Kotilainen, Tampere University, Finland

AI Activity for Participants: AI Tools for Journalistic Practices:  Group Testing – Maarit Jaakkola, Nordicom, Sweden

Panel Discussion: The Impact of AI on Journalism: Pros  and Cons – Moderated by Sirkku Kotilainen

Panelists: Jon Schleuss, NewsGuild President, USA, Mihajlo Lahtov, Media and Information Literacy Specialist, Katerina Topalova, journalist, public broadcaster (MRTV), Macedonia, Maarit Jaakkola,  Co-Director of Nordicom, University of Gothenburg, Sweden.

Closing: Mapping the Road to Mediaedukhaton

Moderators:

Sirkku Kotilainen (Tampere University, Finland), Tuulikki Alamettälä (Tampere University, Finland),  Monika Aksentievska (Institute of Communication Studies, Macedonia), Nisrine Salameh (International Federation of Journalists, Belgium)

Register here.

Thursday 3^rd April – 17.00 PM CET

Experiencing AI in your everyday life – Take the control back !

This webinar explores how people engage with AI in their everyday lives, focusing on the shift from merely trusting AI’s output to understanding its production process. Through real-life stories, shared insights, and collaborative discussion, the session aims to uncover how this shift influences trust—whether in technology, the creators behind it, or ourselves.

Your profile ? To be active participant of the discussion ! 

This session welcomes anyone curious about the impact of AI on everyday life—educators, journalists, researchers, or everyday users navigating these systems.

Monday 28th April – 17.00 PM CET

Between language and images:
The growing importance of precision and descriptive skills for multimodal AI

Discover how the precision of language shapes AI-generated art!

The webinar aims to explore how language precision and descriptive skills are crucial for generating artistic images through AI and how effective prompting techniques can be used to refine style and achieve desired artistic outcomes.

Speakers: Dr. Alessandro Bellini will explore the techniques of artistic image generation through prompting, while Documentary Film Director Maria Leonida will share how AI has been used as a brainstorming assistant in a creative project.

We’ll wrap up by sharing an example prompt-based experiment that participants are welcome to try out themselves.

This webinar is open to anyone interested in the topic!”

Moderators: Tuulikki Alamettälä (Tampere University), Héloïse Boudon (University Montpellier Paul Valéry) and Stefano Cuomo (University of Florence)

Friday 30th May – 15.00 PM CET

How does AI portray the world? The world through the lenses of AI and what are the issues in terms of ethics?

How AI is trained and who is behind? How does AI in some ways amplify stereotypes? 

Speakers:

• Fabienne Martin-Juchat, Full Professor of information and communication sciences at the University of Grenoble Alpes. She will share with us the results of her latest research project on how images and generated texts represent emotions and how we can understand databases and biases based on these findings.
• Chloé Tran Phu, media literacy trainer at Média Animation, resources centre in Belgium. She will share with us her findings on image-generating AIs that reflect and amplify social discrimination, mainly because of the prejudices that structure the training data for the algorithms that make up these AIs. What vision of the world do these automated creations convey?

Then, participants will be invited to actively debate on bias, databases, economical system behind and potential political influence thanks using a methodology to stimulate discussion.

Moderators: Sarah Labelle (University of Montpellier Paul Valéry, France), Vladimir Delov (Institute of Communication Studies, Macedonia) and Bérénice Vanneste (Media Animation, Belgium)

Friday 6th June – 14.00 PM CET

Information Quality in the AI Era: A Design Fiction Experience

Can you distinguish quality information in a world saturated with AI-generated content? The TADAM European program invites you to a unique design fiction webinar where you’ll experience firsthand the challenges and opportunities of media production and consumption in an AI-dominated information landscape.

Speakers:

Explore the future of media through an interactive simulation with experts Alejandra Michel (UNamur) and Jerry Jacques (UCLouvain)

Join us for this thought-provoking experience that will transform how you think about information in the age of generative AI!

Moderators: Thibault Philippette and Alessandro Cierro (UCLouvain, Belgium)